After more than 30 years of international travel and professional experience, Helen Bettles is preparing to launch Search The World With Helen, a boutique online consultancy dedicated to creating individually tailored luxury travel experiences.
Launching on July 1, Search The World With Helen will specialise in bespoke travel planning, offering clients personalised itineraries that range from luxury UK breaks and overseas holidays to yacht charters and iconic rail journeys.
Bettles says the business reflects growing interest in personalised travel services, as more luxury travellers seek one-to-one guidance and customised experiences rather than traditional package holidays.
The consultancy has been shaped by Bettles’ international lifestyle and career, which has taken her across several continents over the past three decades.
Her professional background includes working in Florida’s property sector, living in both China and the Caribbean, and contributing to the development of a private yacht in Taiwan. She believes these experiences have provided valuable knowledge that now benefits her travel clients.
Rather than offering conventional booking services, Bettles says the consultancy focuses on creating travel experiences built around each client’s individual preferences.
“My goal is to provide every client with a travel experience that reflects exactly what they are looking for,” she said. “People can arrange appointments with me directly or communicate online using whichever option they find most convenient.
“I’ve spent close to a year developing this consultancy because I wanted every detail to deliver the personal service that many travellers now expect.”
Operating online allows clients to connect through virtual consultations, video calls and social media platforms.
Search The World With Helen combines practical planning with destination expertise developed through extensive personal travel and international living.
Travel services will include luxury short breaks, countryside escapes, extended international holidays, yacht charters and luxury rail journeys, including the famous Orient Express.
Bettles says demand for bespoke travel planning has continued to strengthen as client expectations evolve and flexibility becomes increasingly important.
Travel industry experts have also identified growing demand among affluent travellers for customised itineraries, specialist knowledge and direct communication throughout the planning process.
Building long-term client relationships will remain a key priority for the consultancy, according to Bettles.
“I enjoy helping people explore the world in ways that are meaningful to them,” she said. “My own travel experiences have shown me how important it is for every journey to reflect the traveller’s personal interests and expectations.”
The official website, www.searchtheworldwithhelen.com, will go live on July 1, with enquiries and consultations available from launch.
The consultancy will also maintain an active presence across Instagram and Facebook to support client communication and share travel inspiration.
As the business launches, Bettles says her ambition is to establish a trusted boutique consultancy built on personalised planning, worldwide experience and exceptional client service.