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Experts say when the best times are to book holidays to Europe, long-haul and by train

by Staff

As the UK faces dropping temperatures and dark mornings and evenings, many are no doubt thinking about sunnier climes. It’s a time of year when the thought of booking a holiday can come to the fore.

Ski Vertigo, a travel tour operator, says it has identified the best time to book summer getaways for maximum savings in 2024. With the increasing cost of travel a concern for many, the company provides in-depth insights and strategies to help travellers maximise their budget and enhance their holiday experience.

  • European trips: For European adventures, the sweet spot for booking is around 141 days (five months) before departure, typically in February. This early booking can lead to savings of around 47%. This timeframe allows travellers to take advantage of early bird offers and avoid the rush of last-minute bookings, which often come with inflated prices.

  • Travel by train: Eurostar echoes this sentiment for train travel, suggesting a 120-day (four months) advance booking for the best fares. This is especially beneficial for those looking to explore multiple destinations via rail, offering a budget-friendly and environmentally sustainable mode of travel.
    Along with cost savings, booking train tickets 120 days in advance ensures greater seat availability and choice of travel times, enhancing the overall journey experience. Train travel also offers a scenic, relaxed alternative to air travel, adding a unique dimension to the holiday.

  • Long haul flights: Booking long-haul flights approximately 178 days (six months) in advance can yield a 54% reduction in costs. This means for a summer holiday in July, the ideal booking period falls in January. This significant saving opens a world of opportunities, allowing travellers to explore destinations previously considered beyond their budget. It’s not just about the savings; this also ensures better availability and choice of flights.

In addition to the benefits of booking holidays in advance, the company has offered strategies to further maximise savings and enhance the travel experience for holidaymakers in 2024.




Flexibility: Adjusting travel dates and times can open up many cost-saving opportunities. Being flexible allows travellers to take advantage of lower prices that are often available during off-peak times or on less popular travel days.

Price tracking tools: The use of price tracking tools is invaluable in the pursuit of economical travel. These tools provide real-time updates on price fluctuations, alerting travellers to the best times to book flights and accommodations.

Deals and sales: Airlines and travel agencies frequently offer flash sales and exclusive promotions. Keeping an eye on these deals can lead to significant reductions in travel costs. Subscribing to newsletters and following travel brands on social media are effective ways to stay informed.

Last-minute deals: While early booking is generally recommended, there’s also a place for last-minute deals. These are particularly beneficial during off-peak seasons or for less popular destinations, offering substantial discounts for spontaneous travellers.


These additional strategies, coupled with early booking, can lead to a more cost-effective and enjoyable travel experience.

A spokesperson for Ski Vertigo said: “Understanding these booking windows is key to unlocking significant savings and making summer travel more accessible. Our advice is not just about cutting costs but enhancing the overall travel experience.

“By booking early, travellers can enjoy a wider selection of flights and accommodations, ensuring their holiday matches their dreams. We encourage holidaymakers to plan ahead and take advantage of these insights for a memorable and budget-friendly summer vacation.”

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