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Home Vacation Mattel and Atlantis ink new partnership for Barbie Bahamas dream vacation – Eye Witness News

Mattel and Atlantis ink new partnership for Barbie Bahamas dream vacation – Eye Witness News

by Staff

NASSAU, BAHAMAS—Mattel has announced a new partnership that will soon offer Atlantis’ guests an immersive, Barbie-themed experience in honor of Barbie’s 65th anniversary.

Debuting Memorial Day weekend and lasting through the summer, Barbie Bahamas Beach Vacation: Where Atlantis Dreams Come True will offer a host of Barbie-themed experiences. From tailor-made Barbie-themed guest rooms and suites to activations, bespoke retail, and more, the partnership brings Mattel’s Barbie to the Caribbean and the Bahamas for the first time in history.

According to a press release from Atlantis, guests will soon be able to walk through and experience Barbie’s Atlantis Wonderland,  book Barbie-themed beachside guestrooms and cabanas, sample a Barbie-inspired menu at Sun & Ice, and more.

“What better way to celebrate Barbie’s 65th anniversary than to create a one-of-a-kind guest experience for the first time ever at Atlantis Paradise Island?” said Julie Freeland, Senior Director of Location-Based Entertainment at Mattel. Atlantis is unmatched in offering top-of-the-line experiences, a commitment to consumers and fans that we deeply value at Mattel.”

“Atlantis Paradise Island’s collaboration with the global toy and entertainment company Mattel adds to the resort’s 25-year history in providing world-class, experiential entertainment,” said Audrey Oswell, President and Managing Director, Atlantis Paradise Island.

“What makes the Barbie Bahamas Beach Vacation: Where Atlantis Dreams Come True special, is that it is meant to be enjoyed by all generations and will offer a range of accessible experiences. We are a resort that has a long history of delivering unforgettable experiences to our guests, and firsts to The Bahamas. Barbie fits that bill.”

The collaboration follows the Atlantis Paradise Island’s milestone 25th anniversary year that debuted multimillion-dollar renovations, including the complete renovation of The Royal, a reimagined Atlantis Casino, and the new Bar Sol. Atlantis welcomed an array of captivating new dining destinations, including Silan, the Mediterranean-inspired restaurant from James Beard Award-winning chef Alon Shaya, and Paranza at The Cove, a coastal Italian restaurant by Chef Michael White, making Atlantis the only resort in the Caribbean with three Michelin star-rated chef-led restaurants. The Perch at The Cove is now open and the first and only Shake Shack in the Caribbean, offering specialty menu items unique to the Bahamas and a full bar. 

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